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ON Semiconductor Launches Rhythm™ R3710 Pre-Configured DSP System for Invisible-in-Canal Hearing Aids   Chinese Korean

Miniaturized advanced packaging techniques enable hearing aid manufacturers to fit a greater portion of consumers while still providing advanced features and performance

EUHA – FRANKFURT, Germany – Oct. 23, 2012 – ON Semiconductor (Nasdaq: ONNN) a premier supplier of high performance silicon solutions for energy efficient electronics, has introduced Rhythm R3710, a new pre-configured Digital Signal Processing (DSP) system designed specifically for Invisible-in-Canal (IIC) hearing aid devices.

The Rhythm R3710 hybrid incorporates advanced speech and audio signal processing algorithms and features ON Semiconductor’s advanced miniaturized packaging techniques, which enable hearing aid manufacturers to develop highly discrete products intended to be placed deep in the ear canal.

Measuring 4.57 mm x 3.12 mm x 1.52 mm (0.180 x 0.123 x 0.060 in.), the Rhythm R3710 hybrid is 20 percent smaller than existing Rhythm family hybrids, and is the industry’s smallest hybrid form-factor.

Rhythm R3710 Key Features:

  • 8-Channel WDRC: Up to 8 wide dynamic range compression (WDRC) channels
  • iSceneDetectTM Environmental Classification Algorithm: Automatically optimizes the hearing aid to maximize comfort and audibility by analyzing the hearing aid user’s acoustic environment
  • Adaptive Noise Reduction Algorithm: Monitors noise levels independently in 128 individual bands and employs advanced psychoacoustic models to provide user comfort
  • iLogTM Datalogging: Enables logging of various parameters such as program selection, volume setting and ambient sound levels
  • Adaptive Feedback Cancellation: Automatically reduces acoustic feedback and allows for an increase in the stable gain while minimizing artifacts for music and tonal input signals

“Rhythm R3710 is a perfect solution to support the development of increasingly popular Invisible-in-Canal hearing aid devices,” said Michel De Mey, senior director Hearing Health products at ON Semiconductor. “By leveraging ON Semiconductor’s experience and expertise in both ultra-low-power signal processing and miniaturized packaging technology, the company can offer a pre-configured DSP system that uniquely addresses the form-factor and performance needs of this growth market.”

Rhythm R3710 is E1 RoHS compliant and uses ON Semiconductor’s thinSTAXTM packaging.

For more information, please visit http://www.onsemi.com/RHYTHM R3710.

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About ON Semiconductor
ON Semiconductor (Nasdaq: ONNN) is driving energy efficient innovations, empowering customers to reduce global energy use. The company offers a comprehensive portfolio of energy efficient power and signal management, logic, discrete and custom solutions to help design engineers solve their unique design challenges in automotive, communications, computing, consumer, industrial, LED lighting, medical, military/aerospace and power supply applications. ON Semiconductor operates a responsive, reliable, world-class supply chain and quality program, and a network of manufacturing facilities, sales offices and design centers in key markets throughout North America, Europe, and the Asia Pacific regions. For more information, visit http://www.onsemi.com.

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ON Semiconductor and the ON Semiconductor logo are registered trademarks of Semiconductor Components Industries, LLC. All other brand and product names appearing in this document are registered trademarks or trademarks of their respective holders. Although the company references its Web site in this news release, such information on the Web site is not to be incorporated herein.